A Marketing and Branding Plan initiative could be what you require when you want to find a much more effective approach to interact with your consumers or renew your public reputation. EDG branding grant can fund projects which include developing or redefining trademark values and positioning.
Differentiating your company from the rivalry requires developing a fresh marketing plan to effectively express your goods or services. Partnerships, brand diversification research, and international market studies can all benefit from programs.
Typical Marketing Specific Project objectives:
- Brand security audits and consumer research are used to uncover strengths and weaknesses, market intelligence, and chances for growth.
- Developing a communication plan and developing a firm’s marketing plan, which includes finding a unique selling proposition.
- Creation of graphic brand assets that are relevant to the market
- Internal brand champions may be developed through training and seminars.
Who is eligible to apply?
Companies with a strong financial foundation are allowed to register. Here are additionally specific requirements, like:
- The firm should be licensed and active.
- At least 30% regional ownership is required.
- Be able to start and finish the planned project on a financial basis.
- Businesses with a fresh initiative that isn’t producing revenue may also be eligible.
Enterprise handles and reviews applications depending on project size, expected outcomes, and the competence of the employees you hire.
Pre-Application Phase for Enterprise Development Grants:
Examine numerous elements which impact success when applying for EDG money. Verify to see if your company is eligible for the award. You must choose from Key Competencies, Creative Productivity, and Free Trade as the project area.
Contact Small and medium-sized centers and certified consulting firms. Certified experts have the knowledge and skills to properly position your application.
Furthermore, EDG only funds new ventures that are not yet profitable at the time of application. Your firm does not match the application conditions if it already signed an agreement and hired suppliers.
How long would it take from application to authorization?
You’ll have to wait at least 9 to 12 weeks for the proposed project to be evaluated once you file it. Additions and explanations are available on the Business Grants Portal.
A Letter of Offer will be sent to your employer if you accept (LOF). Your grant amount is specified in that letter. To prevent the grant from being invalidated, you must confirm receipt and agree on the conditions and requirements of the LOF.
The EDG grant, when used properly, may help with key competencies, productivity and
innovation, and industry access.